BTR & Project Leasing

Build-to-rent advisory and project leasing Melbourne, Sydney and Brisbane

The success of a development is determined long before the first tenant moves in.

Infolio provides off-the-plan leasing advisory across Australia, helping developers lease and manage build-to-rent and build-to-sell projects with confidence.

Developers are designing projects today that will enter the rental market several years from now. The decisions made at feasibility about layout, pricing, compliance and positioning shape everything that follows.

Infolio works with developers from the feasibility stage, providing leasing insight that improves margins and operational expertise that turns good projects into high performance projects.

Our Capabilities

Build-to-Rent Leasing Feasibility Australia

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We come in before construction begins, reviewing layouts for liveability and lettability, advising on amenity, forecasting rents based on current and projected market conditions, and helping you build a feasibility that holds up.

This is where our input has the most impact. Changes at the concept stage cost nothing. Changes at practical completion cost everything.

Build-to-Rent Leasing Strategy & Management

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From staged leasing campaigns to pricing strategy, we bring a structured approach to lease-up that maximises absorption speed and quality of tenancy. We’ve achieved 99.9% occupancy within nine weeks of practical completion on projects we’ve been involved with from the start.

Build-to-Sell Leasing Management

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We manage the ongoing operations for both BTR and multi-owner BTS projects, including tenant relations, maintenance coordination, reporting, and compliance.

Our vacancy rate sits below 1%.

We lease faster than the market average by 12 days.

De-Risking Your Project

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The Residential Tenancies Act is complex, and the penalties for getting it wrong fall on the property manager and the appointee, which means they fall on the developer. We’ve identified legislative issues in existing projects that would have cost hundreds of thousands of dollars to rectify. We find them early, or we prevent them entirely.

White-Label Property Management

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If you prefer to present management under your own brand, we can deliver the full service behind the scenes. You retain brand control. We handle operations.

Our Projects

Moonee Valley Park

Build-to-Sell | Trackside House & Stonepine House

99.9% occupancy in nine weeks.

Infolio was engaged to manage the leasing of Trackside House and Stonepine House — two premium residential towers developed by Hamton Property Group in Moonee Valley.

Through a carefully structured leasing campaign and close collaboration with Hamton and its investor purchasers, we achieved 99.9% occupancy within nine weeks of practical completion. Our approach centred on preparing properties for market, implementing a targeted leasing strategy and securing high-quality tenants aligned with both the development and its owners’ expectations.

Following a successful lease-up, Infolio continues to manage the ongoing operations of these residences, delivering strong, long-term outcomes for investors.

The Hobson

Build-to-Rent | Union Quarter, Spotswood

Infolio is currently engaged to manage the leasing and provide ongoing on-site property management for The Hobson Apartments, a 200-residence development within the Union Quarter precinct in Spotswood.

As part of this vibrant mixed-use development, Union Quarter has quickly established itself as a new local destination, anchored by major retailers including Woolworths and Dan Murphy’s, alongside a growing collection of casual dining venues, wellness services and a Keiser gym.

The Hobson Apartments are positioned at the centre of this precinct and offer residents elevated views across Hobsons Bay and the Melbourne skyline, combining lifestyle convenience with strong long-term rental appeal.

Our team is actively managing the leasing program while providing on-site management services, ensuring a seamless experience for both residents and the building owner.

We work best when we’re involved early. If you’re in the planning or feasibility stage of a project, it’s worth a conversation.

Get in touch with our Project Leasing Team

FAQs

What does Infolio’s BTR advisory and leasing service actually involve?

We work with developers from the early stages, ideally pre-construction, providing advice on leasing strategy, apartment design (for liveability and lettability), pricing, staging, compliance and ongoing property management. Our goal is to reduce leasing risk before construction begins by providing a lease-up forecast financiers can rely on.

Why not just manage our leasing and property services in-house?

Many developers do, but often underestimate the complexity. Internal teams may lack the leasing insight or compliance expertise needed to ensure projects perform as intended. We bring more than 20 years of experience to identify issues early and protect both returns and reputation.

What’s the difference between BTR and project leasing?

Build-to-Rent refers to purpose-built rental developments held by a single owner. Project leasing can also apply to Build-to-Sell developments, where we manage multiple tenancies on behalf of individual investor-owners. In both cases, we focus on delivering strong leasing outcomes and long-term value.

Can Infolio help us during the feasibility or design stage?

Yes, and that’s where our input is most impactful. We assist with product design, rental forecasting, tenant profiling and leasing strategy to ensure your plans align with current and future market demand.

Do you offer white-labelled property management?

We do. If you’d prefer to present the leasing and management under your own brand, we can deliver the service in a white-label format. This allows you to retain brand control while we manage operations behind the scenes.

What types of projects do you work on?

We’ve worked across a wide range, from townhouse clusters to multi-storey BTR developments. While larger projects often yield stronger operational efficiencies, our approach is tailored to suit each development’s scale and structure.

What areas does Infolio cover?

Our leasing advisory and management is focused on Melbourne, Sydney and Brisbane.